Monetize Pro

Today we worked on our technology forum. This forum will not only discuss topics related to tech, but also will cover all the topics general webmaster forums do. It got an upgraded version of vBulletin, from 3.6.4 to the latest, 3.6.9! It also got a new theme, hope you guys like it.

Our goals for this forum is getting it under 200k alexa as soon as possible and get 5000 posts by the end of May! If you need a place to share your thoughts on several webmaster/technology topics, feel free to join and discuss it with the community.

Currently the forum is not monetized but will be if it is more popular. The plan is to sell banners on top of the forum to private advertisers and get small banners under every first post. Maybe a paid membership subscription, but we are not sure about that yet.

Popularity: 5% [?]

Google releases a robots.txt generator

Google’s generator is designed to give you an easy and interactive way to build a robots.txt file. It can be as simple as entering the files and directories you don’t want crawled by any robots.

Google uses massive amounts of data to combat fraud

Fraudsters know that clicking on a certain ad will create anomalies in the data that will trigger further investigation of their IP addresses, methods, or the targeting of a particular advertiser’s ads. So they try to ‘even out’ the anomalies by creating more impressions to balance out the clicks, and other attempts to make the fraud seem more ‘real.’ But all this does is dig them in deeper, creating other anomalies.

Will you be sued over your ad copy usage?

There are ads running on Google right now using the exact trademarked term. In fact, a substantial number of ads use various trademarked terms. From the people I talk to, the vast majority of them rely on Google to tell them which words they should not use. This case could set a dangerous precedent of advertiser suing advertiser and ignoring Google’s trademark complaint process.

Popularity: 5% [?]

Are you sure that your website visitors understand the text on your web pages? If your web pages are difficult to understand, you might not earn as much as you could with your website.

The readability of your web pages influences your sales

Many websites use technical language that is very difficult to understand for the average web surfer. In addition, some webmasters like long and complicated sentences. Long and complicated sentences are not a sign of professionalism. They just show that the author of the sentences doesn’t care about the readers.

The more complicated the text on your web pages, the more likely it is that a web surfer leaves your website. Web surfers are impatient people. If they have to labor to understand your web pages, web surfers will go away to find an easier site than yours.

How to check the readability of your web pages

There is an official standard that you can use to specify the readability of your web pages. The Flesch Reading Ease test is a United States governmental standard to determine how easy a text is to read. It measures the approximate level of education necessary to understand the web page content. Higher scores indicate that the text is easier to read, and lower numbers mark harder-to-read texts.

Make sure that your web pages are easy to understand. Do not require too much work from your website visitors. Make it easy to understand your web pages, make it easy to navigate them, make it easy to buy on your website. The easier your website is to use, the more you will sell.

Popularity: 6% [?]